CITI timeline

Challenge: In a time of layoffs and confusion - how do you give people feel part of an organization with a future?

Solution: You remind them of their past. This timeline, designed to be prominently displayed in employee areas, let people understand the soul of their organization over a 100 year period, contextualizing the challenges of the present and providing optimism for the future. Click to view (4 pages).

(Agency: Landor Associates)

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